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Cookie policy

The small files and similar technologies this website uses, what each one is for and how you can switch them off.

What cookies are

Cookies are small files a website stores in your browser. We also use similar technologies such as local storage. Some are needed for the site to work; others help us understand how the site is used. This policy sits alongside our privacy policy.

Essential

These keep the site working and remember your choices. They are always on.

  • sl_consent (local storage, Standby Labs): remembers your cookie choice. Kept until you clear it.
  • Security and hosting (Vercel): protects the site against abuse and delivers pages quickly.

Analytics

These help us see which pages are useful and where people get stuck. In the UK, EU, EEA and Switzerland they only run if you allow them; elsewhere they run unless you switch them off.

  • Google Analytics (_ga, _ga_*): counts visits and how people reach and use the site. Kept up to 14 months.
  • Microsoft Clarity (_clck, _clsk, CLID and others): shows anonymised heatmaps and session replays so we can fix confusing pages. Form inputs are masked. Kept up to 12 months.

Advertising

On our campaign landing pages only, the Meta pixel (_fbp, _fbc) measures whether our ads lead to enquiries. It follows the same consent rules as analytics. Kept up to 90 days.

Your choices

You can change your choice at any time: . You can also block or delete cookies in your browser settings; the site will still work. Questions: hello@standbylabs.com.